Turbify's built-in product options are useful for letting shoppers choose attributes such as size, color, or style, but all of those choices still belong to a single product. Variants for Turbify Stores bridges that gap by connecting separate products and presenting them to shoppers as variations of the same item.
For example, instead of selling Small, Medium, and Large as options attached to a single product and SKU, each size can be its own Turbify product with its own SKU, price, images, description, availability, and other product information. Shoppers can simply select the size they want and are automatically taken to the corresponding product.
Variants can also be connected through multiple attributes. A product available in different sizes, colors, mounting styles, heights, materials, or other configurations can provide selectors for each applicable attribute. As shoppers make their selections, the add-on determines which product matches that combination and takes them to the appropriate product page.
Unlike platforms that impose a fixed limit on the number of attributes that can define a variant, Variants for Turbify can use any number of selectable attributes. Each available combination is simply represented by its own Turbify product.
For simpler products, variants can also be presented as a single group of related choices rather than multiple attribute selectors.
Features include:
- Create true variants from separate Turbify products
- Give every variant its own SKU, price, images, description, and other product information
- Connect variants using size, color, style, material, or virtually any other product attribute
- Use any number of attributes to define your variants
- Automatically match a shopper's selections to the appropriate product
- Display options as selectors, dropdowns, color swatches, image swatches, or buttons
- Group simpler product variations into a single variant selector
- Keep each variation as a complete, independently manageable product in your Turbify catalog
Variants for Turbify gives shoppers the familiar variant-selection experience found on modern ecommerce platforms while allowing you to continue managing each variation as an individual product within your Turbify store.